Our Services

Services to maximise your sports sponsorship potential.

Getting Started

We offer a range of services to help clients achieve their objectives, including research, strategy development, contract negotiation, press and media management, and evaluation. Our team works closely with clients to identify their needs and build strategies that align with their goals. We conduct research to identify suitable opportunities, and our experts provide guidance and support throughout the entire process. With our comprehensive services, we ensure clients achieve optimal results, providing an end-to-end solution that drives growth and success in the sports industry.

We’ve worked with a fantastic selection of brands and rights holders, take a look.
Castore x Saracens

Research

We carry out in-depth research for our clients in order that they have plenty of data at their disposal to make the correct decisions. This involves detailed analysis into the audiences and media reach of different sports so that brands are clear which platform is likely to benefit them the most. For rights holders, we use our knowledge and research to educate them on realistic financial targets, and subsequently research relevant companies with which they can partner.

Strategy

Creating a successful sports sponsorship strategy is all about matching a company with the right sports property, which will provide suitable reach and exposure to a relevant fanbase. With our expertise we are able to connect brands with the right properties through strategies which can be complex and spanning multiple sports, or simplistic and targeting just one individual sportsman. All the sports sponsorship strategies which we develop alongside our clients are tailored to their business and marketing goals.

Contracts

After finalising the sports sponsorship strategy, our team leverages our connections in the industry to develop a comprehensive rights package that meets the needs of our clients. We work closely with the selected teams or individuals to negotiate mutually beneficial terms that ensure maximum exposure and ROI for our clients. Once we have reached an agreement, we oversee the final execution of the contract to ensure that all terms and conditions are met, and that our clients receive the expected benefits from the sponsorship deal.

Press & Media

We are able to assist clients with maximising the impact of their sponsorships within the media, so as to ensure their brand is visible across multiple platforms. We also create rights activation programmes which generate content for distribution on social, digital and traditional media channels.

Evaluation

The best sports sponsorship bring not only huge media reach for brands, but also can be attributed directly to new business opportunities and a positive impact on financial company performance. We use our wealth of experience at WHS to set realistic targets from sports sponsorship which clients undertake and assist with evaluating their success during and after the contract term.